Free tool
Adblock revenue calculator See exactly what ad blockers cost you.
Adjust your monthly page views, effective CPM and ad-block rate to model the ad revenue ad blockers are draining from your site, and how much AntiAdBlock Core would recover. No sign-up, no email.
ROI calculator
How much ad revenue are you losing right now?
Average publishers lose 18–32% of impressions to ad blockers. Move the sliders to see what AntiAdBlock Core would put back in your pocket.
- You're losing / month
- $336
- You're losing / year
- $4,032
- You'd recover with AntiAdBlock Core
- $218
Estimate applies a 65% recovery rate, a conservative assumption based on industry ranges. Your actual rate may vary.
Claim my recovered revenueHow the estimate works
Blocked impressions
Monthly page views × your ad-block rate. This is the inventory that never renders an ad: pure lost yield.
Lost revenue
Blocked impressions ÷ 1,000 × your effective CPM. The straight cash value of impressions ad blockers erase every month and year.
Recoverable revenue
We apply a 65% recovery rate, a conservative assumption based on industry ranges, to the monthly loss. That is a realistic estimate of what AntiAdBlock Core puts back.
Estimates are illustrative. Real recovery depends on your audience, vertical and how persuasive your whitelist message is. The dashboard reports your actual numbers once the script is live.
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